On this week’s episode of the RV Family Travel Atlas podcast, we are bringing you inside the largest RV industry event of the year and talking all about the RVIA trade show in Louisville, Kentucky that took place from November 28th through December 1st.
Stephanie attended the event and toured countless RV models, interviewed manufacturers, and poured through the endless vendor displays. She walked away with lots of news to report and plenty of great RV content for future podcast episodes.
In the first featured segment of the show, we talk about some major industry trends that Stephanie noticed while at the RVIA show. Starting with some fascinating industry statistics that were discussed during the kickoff “Outlook Breakfast”, we will walk our listeners through the all the major highlights of this event. Topics include:
- The purpose of the RVIA
- Event description and statistics
- 2016 industry growth
- Emerging market segments
- Go RVing Experience Zones
- Dealership Marketing in 2017
- Manufacturers and Social Media
- Future Content Segments on the RVFTA Podcast
We also talk about the suppliers that were in Louisville, namely:
- Technology and the aftermarket
- Residential finishes
- Complexities of an RV unit
- RV quality issues
Plus, we are so happy to interview Andy Bialorucki, the marketing director for the Thetford Corporation, which we recently welcomed as a sponsor of the RVFTA Podcast Network. We love having partners that bring value to our listener’s RV experience, and we have been using Thetford products since our very first pop up camping trip. We invited Andy on the show to talk a little bit more about the company, it’s history, and products.
While at the RVIA show, Stephanie did a Facebook Live Chat on Toy Haulers for Go RVing. In case you missed it…
You might think that the second verse is the same as the first when it comes to 2017 RV models, but we know that there is plenty of splashy new things on the industry horizon. Take a listen to Episode #118: Greetings from the RVIA show in Louisville, Kentucky!
And during this time of the year…we will see you at the RV Show!
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